You have probably heard the millennial’s mantra, “Think outside the box.” You probably do think outside the box. But do you ever think about the table? The custom retail boxes that can boost your business & make it a renowned brand.
Have you ever had thought about the Fortune 500 companies? Tech-Related companies. The companies who make products that make the life of their consumers easy. FMCG companies. They make products which their consumers like. Their products have blended into the lifestyle of their consumers. But what makes their product known among the consumers? Let’s not think about the hilarious or dramatically extravagant advertisements promoting their products. What else could you think of? Let’s find out in this article, the best way to promote your business, without adding any extra cost.
What could another way be there?
Sony, Toshiba, Nestle, Kellogg, Nivea, Microsoft, Beats, Apple, & so many other companies make such products, which their customers fell in love with. The customers know that the products make their life easier. They have grown up using these products & they pass the trend to their newer generations of using the products from the same brand. Now you’ll probably be thinking that “yes, & that’s because they are a mega company & they spend billions of dollars on their brand advertisements.” Agreed. They do spend a lot. But there is another way that can make your business grow & be known without having to spend a fortune. That’s by using custom retail boxes for your products.
Some people don’t care about the custom box
You may be thinking that how could a custom box probably help to grow a business. Many of the consumers don’t even bother keeping the table or looking at it. They throw it into the junk as soon as they can. You’re right. Some people don’t bother looking at the boxes. But these are the same people who don’t care for a brand too. They buy the product, throw away the table, use the product for a while & probably throw it away also. These kind of people aren’t & shouldn’t be your target audience.
But there are yet so many who do care about the packaging box. If you get up or think how many custom boxes—from your childhood or products bought recently—are still lying safely in your home? Maybe it’s that old cookie box which your mum now uses to keep her sewing needles & threads. Perhaps it’s that old shoe box, which you currently use to put your stationery in. Or maybe it’s that old tin corrugated box, which your father uses to keep his tools or old documents into.
No matter what the kind of box is or what is it being used for now—the important thing is that it’s still there — promoting its brand — always reminding you about the experience you first had when you bought that product. That’s the kind of reminder you’ll want for your consumers right?
Custom Boxes help your product to appear unique even before its exposure
From the brainstorming sessions of initial product design to the actual design, production & manufacturing of the final product—you spend so much effort & time on your product. You spend a lot of time in the research. In the procedure. From having the product in your warehouse to delivering it in the hands of your customers…it takes time & hard work. You want it to be advantageous & auspicious. But there’s one yet thing which you may not have yet given your full attention to. It’s the packaging. The custom retail boxes which you’re going to use for your product. You see, your product isn’t the first thing your customer gets their hands on. It’s the box itself.
Now, when you brainstorm & come up with a unique design for the packaging box, it gives your customer double pleasure to use your product.
It makes their experience a lot more memorable
Have you ever eaten the chicken wings in the red bucket at KFC? If you had, you’d most probably remember the experience of steamy chicken wings in that beautiful red & white bucket with KFC’s logo on it. It made you crave more towards the chicken wings next time right? Now, whenever you’re walking down the road & you see an empty KFC chicken wing nugget; it brings you the memory of your delicious dinner & you immediately want to have that experience once again.
That’s the power of a custom retail boxes. When you have one designed for your product; your consumer will feel the same way about your product, whenever they’ll see the custom box of your product somewhere else. Now, you may be wondering about where to buy the best packaging boxes that’ll take your business to another level right?
At RSF Packaging, they can help you either choose or even design a new custom box for your product. You can start with as less as 100 boxes & as many as you need.